Top five tools used in social media analytics

Top five tools used in social media analytics

• How many people visit my website?
• Do people like the content & design of my site?
• Am I providing them with all the information?
• How do I provide them with more relevant information?
• How long do people stay on my site?
• At what point do people leave my site?
• In which sections are maximum people interested?

Everyday more & more companies are turning to social media analytics to find answers for many such questions. When your customers talk, you want to know what they are saying about your business. The same goes for your employees & strategic partners. Social media analytics has been at the forefront to help companies make sense of social media data. So if you are thinking of making a career in social media analytics, this is the right time to join the industry. Using social media analytic tools can assist in making sense of how well your social media marketing efforts are paying off. We give you five important tools that will prove beneficial for anyone looking to make a career in the field of social media analytics.

Followerwonk

Followerwonk assists in exploring and growing your social graph. The tool allows you to dip into your Twitter analytics to see who your followers are, what their location is & when they tweet. Not only does the app help in finding & connecting with influencers, it makes actionable visualisations that allow you to compare your social graph with others.

Buffer

Buffer is the perfect tool if you don't want to be stuck on your computer all the time. You can write all your posts at the same time and choose which social profiles to send them to. Buffer will spread them throughout the week, track how many users clicked on the links, and will also shorten URLs.

Cyfe

Cyfe is the all-in-one software that assists you in tracking & analysing data found across all your online services including Facebook, Wordpress, Amazon, Google Analytics, Twitter & many more social media sites from a single location. The data is collected in real time & saves you the time spent every day to monitor your data from all over the web.

Keyhole

Keyhole offers social communication tracking for Facebook, Twitter & Instagram. It helps you track & measure conversations around your brand, and helps identify prospective clients. It also aids in fostering engagement by identifying & re-sharing relevant content.

Addictomatic

Quite simply put, Addictomatic is a tool used to track your brand or campaign's reputation & influence. Its search platform allows the user to search Flickr, Bing, Google, Twitter, YouTube & Wordpress's archives to find the most recent blog posts, news, videos & images, based on your search criteria. In order to facilitate easier navigation, the search results are broken down into headers.

Effective social media analytics can help a company grow its profits by leaps & bounds. All you need to do is getthe right training from a reputed institute. Building a career in social & analytics is not very difficult. All it needs is the right analytical bend of mind & few chosen software.

Meta title: career in social media analytics

Meta description: learn social media analytic tools. Build a career in social media optimisation

Keywords: career in social media, social media analytic tools, social & media analytics

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Top 5 tips for designing the layout for mobile sites

Top 5 tipsfor designing the layout for mobile sites

‘One size fits all’ is a myth, especially when it comes to mobile layouts. Users today can access your website through a desktop computer, a tablet or a mobile device. Therefore, it is important to createresponsive layouts that would adjust to your screen size. With these five tips you can be sure to have some common principles that will ensure balance on your website.

Choose a single focal point

The sure shot way of ensuring a sense of balance is to choose a single focal point for your website. For example, it might be prudent to put up a large image as the biggest single element on the page. A big visual aid can provide a good way to lead the reader into your site while also offering a useful structural element around which the remaining content in your layout can be arranged.

Use white space

Designers often worry about the space available to them on the tiny screens of mobile phones, and thus end up cramming up every bit of empty space with technical information. Don't fall into that trap. Don’t be afraid to leave out plenty of white space for optimal viewing experience. The more experienced designers know that sometimes it is better to leave elements out, rather than stuffing in content until every gap has been filled.

Repeat design elements

Repetition can offer a strong sense of unified design & coherence to a composition. The motive is to offer a reference to the reader so that individual pieces of content look & feel connected to the overall composition. This can be done by reapplying a centralised motif or design treatment through all your pages.

Minimise text input

It is possible to type out a few sentences on the mobile phone, but it is not exactly a pleasurable experience. On modern touch screen devices, the virtual keyboard pops over the screen, blocking out important content. In order to reduce frustration, minimise the amount of text input that you require in the web forms. Consider the practicalities: nobody is going to type out a 1000 word essay on a mobile phone!

Use scale, contrast & harmony

Finally, use the rule of scale to achieve a good sense of balance in your layout. This can be very important on mobile screens, which have limited space. By creating some elements larger than others, a sense of hierarchy & order will emerge. This will help in creating a comfortable layout by letting the user automatically focus on the larger elements, and then progress to the smaller elements as they continue to read.

Creating responsive layouts is an in-demand skill for web designers. Learning from the right institute can help you get the required edge & builda successful career in the industry.

Meta title: designing mobile layouts

Meta description: learn to design user-friendly mobile layouts

Keywords: designing mobile layouts, user-friendly mobile layouts, responsive designs

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Top 5 tips for designing images & graphics for mobile sites

Top 5 tips for designing images & graphics for mobile sites

With the broad range of mobile devices available in the market, designing effective graphics for mobile sites is an in-demand career option. Organisations are looking for graphic designers who understand the dynamics of mobiles & tablets, and can designgraphics &images as per their screen size. We give you the top five tips to create effective images that will look great on all the mobile phone & tablet formats available out there.

Design for various resolutions

Mobile & tablet resolution is smaller than a PC or a laptop. In fact, every mobile & tablet comes with its independent resolution depending on the number of features that it offers/supports. Therefore, a graphic designer needs to create images to suit different devices in the market. Since it is very difficult to dictate the platform from which a user may visit your website, it is advisable to create graphics that would adjust to all screen resolutions.

Keep your files small

When you design for mobile devices, be sure to remember that not everyone has a 3G connection. The images used on the pages must be small in size in order to avoid delay in load time. Also, it is important to remember that web browsers of mobiles & tablets have smaller cache sizes. Thus, it is better to avoid multiple images of more than one megabyte on your pages.

Use .png as your preferred file format

The image file format that you choose determines how usable your images could be on selected platforms. Instead of .gif or, the more popular, .jpeg use the .png file format to get that extra colour depth. It is a fully lossless file format with variable transparency. It comes with up to 254 levels of partially transparent pixels that allow users to take complete advantage of alpha transparency.

Optimise your colours

Smartphones are very different when it comes to colour support. A phone that has 65,000 colours will display quite a different image than the one that can be seen in a smartphone that offers 16 million colours. A graphic designer needs to make sure that the colours used are commonly available on all mobiles & tablets.

Use relative pixel sizes

If you are going to allow devices with different screen resolutions to access your website, you are going to have to forget defining dimensions in absolute pixels. For instance, if you set a width of 300 pixels, that would take up more than the entire screen on certain devices. Rather than setting up absolute sizes, it is advisable to set up relative sizes. This can be done using percentages instead of absolute numbers in the image size boxes.

With mobiles & tablets becoming common platforms for internet browsing, you can earn high salary packages as a graphic designer. The right training can prepare you to build a successful career as a graphic designer.

Meta title: designing graphics for mobile sites

Meta description: build a career as graphic designer. Design for mobile sites & tablets.

Keywords: designing for mobile, career as graphic designer, graphics & images for mobile

Website : www.training.ucc-india.com

Directory Submission Service: Effective, Easiest and affordable SEO tool

                                   

                                         Directory Submission Service

             Directory Submission Service: Effective, Easiest and affordable SEO tool 

                       In this colossal world of internet, it is vital for any company to maintain an active online presence. With advancement in technology, people have got an easy access to internet, and they information in just few clicks. Companies spend on online marketing services as they don’t want to lose on customers, because they aren’t present online. With clutter and competition for better visibility, among websites, forums, pages, blogs, social networking sites and many more, it is highly essential to employ SEO and other online marketing techniques. Directory submission is one of the best proven processes for gaining quality one-way incoming back links.

                 Directory submission service is the simplest and easy way of link-building. It involves submitting your websites’ content on various free web directories with the right information. It is highly important to submit correct URL, description, title and other details about the website or pages on these web directories, within the appropriate category. A Web directory is a comprehensive resource where various websites are listed under different categories. Web Directories have two major benefits. Firstly, it helps visitors to view a number of relevant sites related to his search and secondly it considers websites’ URL as backlinks by increasing website rankings. Therefore, it helps companies to create free online publicity as it increases their page rank and their search engine rankings. Directory submission service is one way of link building.

      10 amazing advantages of Directory Submission:

Directory submissions upsurges search engine rankings.

Directory submissions are one of the easiest and effective ways of increasing backlinks.

They introduce websites with quality, suitable and organic links which search engines value.

They lead to increased hits by a number of potential customers.

Links submitted through directory submissions provide a confirmed source for building superior
one-way links as search engines are becoming stringent about content.

They are available at economic costs as compared to other SEO techniques.

They improve website’s SERP by positively influencing the page rankings

It also helps in page indexing in a better and quicker way.

Manual and automatic submissions both help crawlers to follow the links in the directory or search engine submission pages.

Presence on these credible directories helps you get better visibility among potential customers, who are finding a product/service online and ultimately enhances profits and sales or business opportunities.

                   Directory submission service is highly utilized by numerous clients online. However, only professional and experienced SEO experts have the best knowledge about directly submissions. Therefore, it is highly imperative for clients to choose the right SEO Company for employing these services. One of the best SEO companies is seo2web.com which offers a comprehensive range of services that aim to increase reliability, popularity and relevance. They provide assurance that the websites are submitted by professionals and experts on credible directories. To reduce errors in submissions, submissions are manually handled by experts. They submit content on specific directories in the correct categories for best results. They also provide a complete report about the submissions at the end. Internet is content driven hence they provide services to client who lack time, knowledge and experience to submit their websites to directories. Best directory submission services ensure the best results and quality output at affordable costs.

Search Engine Indexing - Fastest linking process!

 

Search Engine Indexing Service Article

Search Engine Indexing - Fastest linking process!

       

              Competitive businesses indulge into a various activities to attract potential consumers. They are ought to maintain an active online presence to reduce the risk of losing the massive online customers. They create websites, pages, blogs, social networking profiles, fan-pages, and many more effective mediums that connect them with the potential customers and stakeholders. We all use search engines like Google, Yahoo, MSN, Bing, etc. to find relevant data and visit numerous helpful websites. It is search engine indexing that lists these websites on search engines and becomes well-known relevant search pages or target market. Furthermore, it is an exceptional form of search engine optimization.

             Previously it was a tool simply used by search engines to systemize content database with ease and get quick results. But with technological advances, it scope has broadened. Now-a-days search engine indexing is an absolutely indispensable part of online marketing, and necessary aspect of website promotion. It develops backlinks, improves your visibility and increases your page rankings. Since search engine traffic is considered extremely valuable in an online strategy, getting listed on search engines is a vital factor. Search Engine Indexing accelerates this listing process by using various white hat techniques. The process involves submitting website URL on various social bookmarking sites, ping them frequently or by getting indexed with Google itself. 

  Top 5 Benefits of Search Engine Indexing Service:

Effective way of promoting and increasing online visibility.

Enhance search engine results and attracts Potential visitors, stakeholders, investors.

Boosts website traffic at highly economical cost.

Builds quality one-way links to the website.

One of the easiest ways to direct high page rank backlinks.

              Search engines play an important role in indexing. They have large amount of database assembled using various applications with comprehensive list of websites. These databases are stored in form of huge indexes. One has to make nominal payment to automatically get listed in these indexes. Whenever someone searches something related to your website, top 10 results will be displayed. SEO efforts help to alter the portfolio on will the website appears according to the content. This embedding of a website on the index is known as search engine indexing. 

             SEO index is of high importance among internet marketing experts as accelerates the process of indexing among various search engines. There is massive amount of data saved online. However, to find relevant websites against the keywords, search engines would take hours to complete the search. As a result, these websites occur in form of synchronized and systematically saved indexes, categorized under various tabs, simplified for search engines. The index assists in assembling, storing and pairing data and leads to quicker results.  

               Search Engine Indexing Service is an extremely vital technique which needs to be handled by online marketing experts. A well reputed website, seo2web.com offers a comprehensive range of SEO techniques including various search engine indexing service packages. Trained and experienced SEO experts of seo2web.com submit URLs to unique social bookmarking sites and ping them for quality results within less time and at market competitive rates. Compared to other SEO techniques, search engine indexing service is highly effective and a cost effective way of growing web traffic towards your website. This magnetizes numerous potential customers, stockholders and investors towards you business and leads to increasing sales and profits. 

Social Bookmarking Service :Best way to generate backlinks!

Social Bookmarking Service Article

Social Bookmarking Service :Best way to generate backlinks!

            

                 To advertise, publicize and promote business online and break the clutter on the internet,websites undertake a lot of search engine optimization methods. An excellent opportunity 

for working with SEO and websites by building quality backlinks, is through social bookmarking     services. SEO is a  process of simplifying search engines’ work to crawl, index and categorize web content for search  results using relevant keywords content, text, media, links and other promotions. Social bookmarking Service is one of the influential services in SEO which helps in increasing page ranking. 

             Social Bookmarking service basically deals with linking sites with forums, message boards, blogs, social networking sites, and numerous social bookmarking sites. It’s a best substitute to submitting a website on blogs. Social bookmarking service helps the companies to increase their page rankings and improves quality links. They help web crawlers to find the relevant content and rank it accordingly. It is an excellent way of online promotions. It is a wider concept unlike computer bookmarking, wherein the links saved are available and visible across the globe. It helps a business to beat competition by devising and implementing an appropriate online strategy.

            Top 5 Advantages of using Social Bookmarking Service:

•  Social Bookmarking Service is best link building SEO service that is profitable for both customers and businessmen.
• They help to build one way backlinks for better link popularity. 
• It is one of the cost-effective ways to building online reputation and visibility among potential customers.
• Handled by humans rather than automated algorithms, thus gives better results.
• There are high and easy chances of it being recognized by web crawlers.
• An efficient way to access a large collection of audio and video data that may not otherwise be indexed on a search engine.
• It is portable and visible all across the world, unlike computer bookmarks.
• It can be tagged, shared and saved just within a click.
• It leads to interaction, brand exposure and builds quality links for better SEO.
• A full free report of every website bookmarked, where link is placed in and what links it is generating is provided at the end for future reference.

        The idea of shared online bookmarks was coined in April 1996 with introduction of ‘itList’, a public and private bookmarks portal. With time and technology, several online portals contributed to this feature. In 2003, del.icio.us launched the concept of tagging and invented the phrase ‘social bookmarking’. It is a way for users to store, organize and manage bookmarks of several relevant web pages that can be accessed from anywhere in the world, using internet. The amount of times a website is submitted and tagged, results into its visibility. More tags leads to better SERPs visibility. A newer technology, Podcast and video blogs are even searched for relevant content, which is a more recent addition to social bookmarking services.

Social bookmarking service is an effective tool used for SEO to increase the visibility and make it available to potential customers. SEO experts at seo2web.com have knowledge about the latest trends of online marketing industry. They bookmark the same web page multiple times and/or tagging each page of their web site using a lot of popular tags. This necessitates web crawlers to find the sites very easily overcoming the risks of spams, abuses or errors. Therefore it is used by SEO experts to generate quality backlinks and increase website rankings.